BAIPA MEETING July 9, 2011

Guest Speaker: Cynthia Sue Larson
RealityShifters: How good can it get?
Mastering Social Media for Authors

Make the most of social connections

Thanks to social media on the internet, authors don’t need to spend a fortune to market books.Twitter, FaceBook, YouTube, and Amazon provide authors today with unprecedented reach to directly connect with readers. Knowing how and where to best focus energy in social media sites and on Amazon makes a tremendous difference in generating book sales. Learn how to productively build online presence to catapult your books to higher sales when you:

• Understand the unique strengths of Twitter, FaceBook, YouTube and Amazon
• Find and clearly convey your core message
• Build communities of shared interest
• Make a splash with “sticky” posts
• Drive traffic with Tags and Hashtags
• Make the Most of Amazon with: Tags, Discussions, Reviews, Lists, Bio, Profile & Blog
• Network core supporters
• Strategize your book launch

About Cynthia

Cynthia Sue Larson is an Amazon “Top 500″ reviewer with over 27,000 followers on Twitter, hundreds of fans on facebook, and thousands of subscribers to her monthly RealityShifters ezine. Cynthia is an author and life coach who has authored a book that rapidly made it onto the coveted “best-seller” status on amazon.com. Cynthia’s favorite question in any situation is “How good can it get?” as she helps people set and achieve extraordinary goals in optimal alignment with their core strengths. Cynthia received a BA degree in physics from UC Berkeley and an MBA degree from San Francisco State University, and enjoys practicing and teaching Kuk Sool Won traditional Korean martial arts. You can email Cynthia at cynthia@realityshifters.com and visit her website at www.realityshifters.com