Learn how to build your audience online through blogging, content marketing strategies including video, podcasts, and article marketing, plus effective social media tactics that will save you time and get results!
Before self-publishing her first book, Stephanie Chandler decided to build an audience online. The success of that effort led to book contracts with several traditional publishers, corporate sponsorships, major media coverage, product sales, and a variety of other opportunities. In this content-rich presentation, she shares the lessons that authors can use to effectively build an audience online.
You will learn how to:
- Identify and attact your ideal audience online
- Create an effective website and optimize it for the search engines
- Leverage blogging to increase traffic and increase sales
- Conduct interview with internet media sources
- Use articles, podcast, videos and content marketing tactics to boost traffic
- Expand revenues with information products
- Utilize Facebook, Twitter, LinkedIn, Google+ and Pinterest - all without a big time commitment (really!)
With so much competition in the publishing field, it is critical that publishers and authors find innovative ways to promote their work. Whether you already have one, two or twenty books to your credit or you are just getting started; effective internet marketing strategies can have a dramatic impact on your publishing success.
Stephanie Chandler is the author of several books including Own Your Niche: Hype-Free Internet Marketing Tactics to Establish Authority in Your Field and Promote Your Service-Based Business, Booked Up! How to Write, Publish, and Promote a Book to Grow Your Business, and From Entrepreneur to Infopreneur: Make Money with Books, eBooks and Information Products. Stephanie is also CEO of http://AuthorityPublishing.com, specializing in custom book publishing and social media marketing services, and http://BusinessInfoGuide.com, a directory of resources for entrepreneurs. A frequent speaker at business events and on the radio, she has been featured in Entrepreneur, BusinessWeek, and Wired magazine, and she is a blogger for Forbes.
Visit her website: http://AuthorityPublishing.com
Join us at the San Rafael Corporate Center, 750 Lindaro Street in San Rafael, Saturday, March 9, 2013.
